Business Information Industry Association
Recent Facts: Cortera announced its intent to “shaking up the commercial credit information industry with a refreshing and needed approach to help business and finance professionals at organizations of every size”. Cortera says it is using an innovative approach to create low cost information and intelligence derived from user generated data (trade), public sector data and a peer to peer tool for credit professionals to share data. Its pricing model is substantially lower than of the competition (US$2.50 – US$5.00 per report).
The National Association of Wholesalers – Distributors (NAW) has entered into a partnership with Cortera and advised its members that Cortera is “the leading source for the freshest and most accurate information about NAW customers”.
Cortera raised an undisclosed amount of money from insiders and most notably additional funding from TomorrowVentures, a firm backed by Google’s Chairman Eric Schmidt.
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